Hello friends,
What is difference between on-page and off-page seo
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Hello friends,
What is difference between on-page and off-page seo
On page SEO deals with aspects on your website that can be optimized for search engines. Off page SEO involves aspects on other websites on the internet that can be optimized to improve the ranking of your website on leading search engines.
The main components involved in on-page optimization are listed below:
– Headings
– Title of the page
– Meta description and tags
– Image and pictures
– URL structure and domain information
– User-friendly navigation and quick loading
– Fresh and quality content
– Optimized external and internal links
Some of the off-page seo activities include-
Link Building
Social Media Marketing
Social bookmarking
On page seo refers to the process that is followed on the website itself. Some of the tasks involved are:
Keyword research
Meta tags and title
Meta description
Robots.txt file
Sitemap generation
Content development
Image optimization
Off page refers to the link building and promotion of your website in search engines. Some of the most effective off page activities are:
Guest posting
Article submission
Press release submission
Social bookmarks
Classified ads
Infographics submission
Social media optimization
On Page:
This aspect of SEO is concerned primarily with the content on the site and how well it is optimized for relevant keywords, and how it provides a good 'user experience' for visitors.
Off Page:
This aspect of SEO is concerned primarily with inbound links from other websites to your site. Natural links from authoritative and relevant websites act as an independent 'vote of confidence', which helps search engines, trust your website more.
On Page SEO: Optimizing code elements that search engines use to understand your page.
These page elements include:
Page Title
Meta Description
Canonical URL
Open Graph Tags
Off Page SEO techniques have to do with link building, Increasing a page’s rank in search engines.
Forum Posting
Directories submission
Guest posting
etc...
SEO techniques can be classified into two groups:
On page SEO deals with aspects on your website that can be optimized for search engines. Off page SEO involves aspects on other websites on the internet that can be optimized to improve the ranking of your website on leading search engines. It’s important to understand the difference between on page and off page SEO.
On page SEO
On page SEO is what you do on your own website or blog in order to enhance the traffic. It is the first thing that every webmaster should look into. On page optimization needs constant revision of the site in order to improve and maintain the ranking.
Off page SEO
Unlike on page optimization, off page depends on another web page to improve your site or blog. Off-page optimization deals with link building factors. It’s an ongoing process and needs regular new links that are given priority by search engines.
Well, defining the differences between On page and off page can be described below:
On page activities deals with the thing which you do on your own site for getting front position in SERP. It may includes:
1. Header tags
2. Meta tags
3. Image Optimization
4. Relevant Content
5. Internal and external link optimization
Off page activities deals with the thing which you do on another web page for getting backlinks from another site. It may includes:
1. Directory
2. Social bookmarking
3. Social marketing
4. Guest blog
5. Article submission
On-Page SEO is used to optimize all the web pages of the site to make the website SEO-friendly and to fetch better search engine ranking. Off-page SEO techniques is used to build better backlinks to sites to drive in more traffic and improve site ranking.
OnPage Optimization is done on the website like content writing, keyword analysis, sitemap, meta, h1, alt, title tags, etc whereas OffPage Optimization is usually done off the website such as blog posts, forum posts, infographic submissions, press release submission.
On Page SEO refers to changes you can apply on your website so that it is optimized for search engines. The most important On-Page SEO tips are:Quote:
Originally Posted by raianju
Optimized Titles and Descriptions
SEO Friendly URL Structures
User Friendly Navigation
Optimized Internal Linking
Use of h1,h2,etc HTML Tags
Insert Sitemap - XML or HTML
Image Optimization - Image size, Proper image names, use of ALT tag
Navigate Properly 404 Pages
Fast Loading Pages
Mobile Friendly Website
Top Quality Fresh Content
Off page SEO refers to techniques that can be used to improve the ranking of a website in the search engine results page (SERPs).
Link Building
Social Media Marketing
Social bookmarking
Blogging
Classified Submission
Forum Postings
PDF or document Submission
Directory Submission
Profile Link Creation
Video Promotions
Guest Post Submission
Question & Answers
Blog Commenting.