What is Visual Search..?

Hello friends,

What is Visual Search..?

Visual search is a type of perceptual task requiring attention that typically involves an active scan of the visual environment for a particular object or feature among other objects or features. Visual search can take place with or without eye movements.

Visual search is a goal oriented activity that occurs regularly in daily life and involves the active scanning of the environment in order to locate a particular target among irrelevant and non-targets.

Visual Search can identify celebrities, monuments and landmarks, artwork, home furnishings, fashion, products, character recognition (OCR), and more. The following are the insights that Visual Search lets you discover.

Visual search is a type of perceptual task requiring attention that typically involves an active scan of the visual environment for a particular object or feature among other objects or features. Visual search can take place with or without eye movement

Visual search is a type of perceptual task requiring attention that typically involves an active scan of the visual environment for a particular object or feature (the target) among other objects or features (the distractors).

Visual search is a tool which helps users identify any item by just taking its picture. This kind of search is helpful in e-commerce to find items in unstructured categories like fashion, accessories, furniture and home decor. These are categories which are very hard to describe in a few words and searched effectively via text search box. Visual search helps immensely in identifying such products.