Hello friends,
What are segments in Analytics?
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Hello friends,
What are segments in Analytics?
A segment is a subset of your Analytics data. For example, of your entire set of users, one segment might be users from a particular country or city. ... Segments let you isolate and analyze those subsets of data so you can examine and respond to the component trends in your business.
A segment is a subset of your Analytics data. For example, of your entire set of users, one segment might be users from a particular country or city. Another segment might be users who purchase a particular line of products or who visit a specific part of your site.
Segment is trusted by thousands of companies as their Customer Data Platform. Collect user data with one API and send it to hundreds of tools or a data warehouse.