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    infographics

    An infographic (information graphic) is a representation of information in a graphic format designed to make the data easily understandable at a glance. People use infographics to quickly communicate...
  2. Competitive analysis

    A competitive analysis is a critical part of your company marketing plan. With this evaluation, you can establish what makes your product or service unique--and therefore what attributes you play up...
  3. Google Webmaster

    Google webmaster tools is a free SEO tool from Google. It is used to calculate the website performance and other details of search engines. Any website owner can utilize this tool for free. It shows...
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    Lead generation

    Lead generation is the process of attracting and converting strangers and prospects into someone who has indicated interest in your company's product or service. Some examples of lead generators are...
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    Conversion optimization

    Conversion rate optimization (CRO) is the systematic process of increasing the percentage of website visitors who take a desired action — be that filling out a form, becoming customers, or otherwise....
  6. Google adwords in Digital Marketing

    Google AdWords is an advertising service run by Google that enables businesses to display ads on Google and its advertising network. Companies set a budget for advertising and only pay when people...
  7. Terms of competitive analysis

    A competitive analysis is a critical part of your company marketing plan. With this evaluation, you can establish what makes your product or service unique--and therefore what attributes you play up...
  8. Benefits of link popularity

    Link building is the process of getting links to your site. Most webmasters feel that writing quality articles will help them in getting links, but that’s not 100% true. Unless you specifically try...
  9. Difference between Cookies and Session

    Session

    A session creates a file in a temporary directory on the server where registered session variables and their values are stored. This data will be available to all pages on the site during...
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    Web host manager

    Web Host Manager, or WHM, is a powerful program that allows administrative access to the back end of cPanel. There are two versions that Host Gator uses. Reseller accounts get basic WHM. Dedicated...
  11. Web optimization

    Search engine optimization (SEO), or website optimization, is the process of making changes to your website so that it will appear higher in search engine results pages (SERPS). Based on a number of...
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    Benefits of web hosting

    A web host, or web hosting service provider, is a business that provides the technologies and services needed for the website or webpage to be viewed in the Internet. Websites are hosted, or stored,...
  13. Relationship between SEO and SEM?

    Good Question Actually. I have added a detailed article here.

    SEO and SEM are two well-known and used actions in digital marketing, but it is important to understand what each strategy means and...
  14. Google AdWords Re-marketing?

    Google Ads re-marketing is a form of online advertising that enables sites to show targeted ads to users who have already visited their site. Past visitors will see these ads while they are browsing...
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    How to Find quality Backlinks..?

    Here are a some key factors you must keep in mind if you want to build high quality backlinks:
    1. Domain Authority
    2. Relevance
    3. Anchor Text
    4. Contextual Links
    5. Dofollow vs. Nofollow Links...
  16. What are types of Off-page SEO Techniques?

    Here is Great Off-Page Search Engine Optimization:
    1. Social Networking Sites
    2. Blogging
    3. Blog Marketing
    4. Forum Marketing
    5. Search Engine Submission
    6. Directory Submission
    7. Social...
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    Why is Blog Commenting important?

    What is Blog Commenting?
    Blog commenting is defined as a relationship between blogs, bloggers and blog readers. It is a great way to exchange ideas, thoughts or opinions about what people feel for a...
  18. Purpose of Keyword Research

    Keyword research is the process by which you research popular search terms people type into search engines like Google, and include them strategically in your content so that your content appears...
  19. Competitive analysis

    Identifying your competitors and evaluating their strategies to determine their strengths and weaknesses relative to those of your own product or service. A competitive analysis is a critical part of...
  20. Google ad-sense

    Google ad sense is a program designed by Google through which entrepreneurs can display targeted Google advertisements on their website to generate revenue. Google ad sense is a wonderful way for...
  21. Ctr

    CTR, which stands for “Click-Through Rate”, is a calculation of how many people clicked on an ad (clicks) divided by the number of times the ad was shown (impressions).This is one of the most...
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    Website Optimization

    Search engine optimization (SEO), or website optimization, is the process of making changes to your website so that it will appear higher in search engine results pages (SERPS).

    Based on a number...
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    Email Hosting

    Email hosting is a Web or Internet hosting service which rents out and operates email servers. Email hosting services are usually premium services which differ from the typical free webmail sites...
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    Ad traffic

    Advertising trafficking refers to the process of technically setting up an ad campaign. The ad trafficking is produced by an ad trafficker on the ad server and can be done after getting IO and...
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    Googlebot

    Googlebot is the generic name for Google's web crawler. Googlebot is the general name for two different types of crawlers: a desktop crawler that simulates a user on desktop, and a mobile crawler...
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