What was EMD update?

[jankosoft]

What was EMD update?

[sandrew272]

Exact Match Domain is a filter Google launched in September 2012 to prevent poor quality sites from ranking well simply because they had words that match search terms in their domain names.

[acheter]

The EMD Update for “Exact Match Domain” is a filter Google launched in Sept 2012 to prevent poor quality sites from ranking well just because they'd words that match search terms in their domain names. When a fresh EMD Update happens, sites that have improved their content may regain good rankings. New sites with poor content or those previously missed by EMD may get caught.

[RH-Calvin]

An exact match domain, or EMD, is a domain that is highly relevant to the content of your website and more specifically, exactly matches the keyword a person uses when searching for your content.

[possolutions]

The Google EMD update or filter targets websites that register exact match domains to target exact match keywords in their SEO strategy.

[actonyinc]

Google rolled out a new algorithm update in which they will penalize low-quality exact match domains (EMD penalty).

[Dam Ponting]

The EMD Update — for “Exact Match Domain” — is a filter Google launched in September 2012 to prevent poor quality sites from ranking well simply because they had words that match search terms in their domain names. When a fresh EMD Update happens, sites that have improved their content may regain good rankings.

[lishmalinyjames]

Google's EMD algorithm update focused on ridding the SERPs of spammy or low​-quality exact match domains.