What is a 301 redirect?

[BangkokDinning]

A 301 redirect is a permanent redirect which passes between 90-99% of link equity (ranking power) to the redirected page. 301 refers to the HTTP status code for this type of redirect. In most instances, the 301 redirect is the best method for implementing redirects on a website.

[Lewis-H]

A 301 redirect is a permanent redirect from one URL to another. 301 redirects send site visitors and search engines to a different URL than the one they originally typed into their browser or selected from a search engine results page.
The big reasons marketers might set up a 301 redirect are:

1. To associate common web conventions (http://, www., etc.) with one URL to maximize domain authority (hint: this is the same situation as the scenario we outlined above.)
2. To rebrand or rename a website with a different URL.
3. To direct traffic to a website from other URLs owned by the same organization.

Regards,
Lewis

[BangkokDinning]

A 301 redirect is a permanent redirect which passes between 90-99% of link equity (ranking power) to the redirected page. 301 refers to the HTTP status code for this type of redirect. In most instances, the 301 redirect is the best method for implementing redirects on a website.

[Pratiksha]

A 301 redirect is a permanent redirect from one URL to different.
When a name is changing its company or website name, a 301 redirect is essential to managing the strength of inbound links to the primary URL on the transferred new domain.

[tomsfashion2019]

301 Redirection is a permanent redirection. That is used for requeasted recources URL moved frome new URL provided by the location responce header.

[sinelogixtech]

Hi Friends,

The HTTP response status code 301 Moved Permanently is used for permanent URL redirection, meaning current links or records using the URL that the response is received for should be updated. The new URL should be provided in the Location field included with the response.