How Does A Google Auction Work?

[rehanamalik]

Hello friends,

How Does A Google Auction Work?





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[RH-Calvin]

PPC stands for Pay-Per-Click, which is an advertising model Google utilizes where advertisers pay every time a user clicks on the ad. Using the auction example from before, a person clicking on your ad is the equivalent of the auctioneer yelling “SOLD! To the fellow with the toupee in the back row.”