What are toxic links? How to remove toxic links to a site?
What are toxic links? How to remove toxic links to a site?
Toxic links are harmful for your website and should be avoided or disavowed using Google disavow tool.
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Toxic backlinks are the unnatural links that harm the search rankings of a website. Google’s Penguin update focuses on penalizing the websites that have a bad backlinks profile.Once you have managed to separate toxic backlinks from the good ones, you should take immediate action to clean them up. Here’s what to do:
Contacting the Site Owner
There may be some links, which you are unable to delete yourself. The best would be to get in touch with the webmasters of these sites and file a request.
Disavow Links
When there’s a huge log of toxic backlinks, you can ask Google not to take these links into consideration. However, use the tool only after you have made every effort to get the bad links removed. Do keep in mind, disavowing backlinks doesn’t help you get away with the Penguin Penalty and cannot get the lost ranking back. You will have to remove each and every bad link manually, if you have been penalized by Google.
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I think people worry too much about toxic links. Most of my clients that have asked me about this have a couple of strange links that could hardly cause any harm.
Only if you find a very large number of toxic links to your site then you should disavow them.