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Thread: What is conversion optimization?

  1. #1

  2. #2
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    In internet marketing, and web analytics conversion optimization, or conversion rate optimization (CRO) is a system for increasing the percentage of visitors to a website that convert into customers, or more generally, take any desired action on a webpage.
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  3. #3
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    Conversion rate optimization (CRO) is the systematic process of increasing the percentage of website visitors who take a desired action be that filling out a form, becoming customers, or otherwise.
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  4. #4

    Default Conversion optimization

    Conversion rate optimization (CRO) is the systematic process of increasing the percentage of website visitors who take a desired action be that filling out a form, becoming customers, or otherwise. The CRO process involves understanding how users move through your site, what actions they take, and what's stopping them from completing your goals.

    Conversion rate optimization (CRO) is the process of optimizing your site or landing page experience based on website visitor behaviour to help improve desired actions (conversions) on the said page.

    Examples of conversions
    - Macro-conversions: - Purchasing a product from the site
    - Requesting a quote
    - Subscribing to a service

    Examples of micro-conversions:
    - Signing up for email lists
    - Creating an account
    - Adding a product to the cart



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  5. #5
    Join Date
    Jul 2019
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    174

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    1. Reduce Form Fields. ...
    2. Use a Contrasting Color for Your Call-to-action (CTA) Button. ...
    3. Get Rid of Your Automatic Image Sliders. ...
    4. Stop Using Cheesy Stock Photos. ...
    5. Test Your Call-to-action Button Text. ...
    6. Place your CTA above-the-fold. ...
    7. Add a Video.

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