What is Anchor Text Diversity?

[HeavenlyBorn]

What is Anchor Text Diversity?

[shoppingswag]

Anchor text can have a major influence on rankings in the search engine results pages (SERPs). Search engines such as Google are able to see this text and the page or site it is linking to and will take it as an indicator of the relevance of the target.

[sinelogixtech]

Hi friends,
When someone refers to “anchor text” they are referring to the characters and words that are displayed when linking out to another website on the web. In this example above there are two hyperlinks with anchor text. The example of anchor text is “Chicago and SEO” and the second example is “website audit"

[MVMInfotech18]

Anchor text diversity can come in many forms such as branded anchors (your website name), generic anchors (click here, this website, this infographic), author links (your name), exact match links (‘website audit’), partial matches (‘mobile website audit’) and naked URL’s. Having a strong and diverse set of anchor text in your backlink profile is an essential component to modern SEO. Google has put a strong emphasis on the diversity of your of your profile and the quality of your backlinks.

[RH-Calvin]

Anchor text is the clickable text in a hyperlink. SEO best practices dictate that anchor text be relevant to the page you're linking to, rather than generic text. The blue, underlined anchor text is the most common as it is the web standard, although it is possible to change the color and underlining through html code.

[BangkokDinning]

Anchor text is a fantastic way to utilise your target keyword, without appearing spammy or unnatural.

[Akshay_M]

Anchor text diversity can come in many forms: Branded anchors: your website name. Generic anchors: “click here,” “this website,” “this infographic” Author links: your name. Exact match links: “website audit”