Hello friends,
I want to know that What is PPC model?
Hello friends,
I want to know that What is PPC model?
PPC is an online advertising model in which advertisers pay each time a user clicks on one of their online ads. ... All of these searches trigger pay-per-click ads. In pay-per-click advertising, businesses running ads are only charged when a user actually clicks on their ad, hence the name “pay-per-click.”
The Pay-per-click Business Model works by offering direct traffic to websites in exchange for a pre-defined amount (or bid) for each advertisement clicked.
There are two ways of making money with the PPC Model: flat-rate PPC where advertisers and publishers agree upon a fixed price for each click and bid-based PPC where advertisers compete for clicks determining the maximum amount paid for an ad spot (and consequently click) and the maximum expenditure for the same of clicks in a day or month.
In order to succeed with the pay-per-click business model, you must be able to create a good audience (potential clickers).
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PPC stands for pay-per-click, a model of internet marketing in which advertisers pay a fee each time one of their ads is clicked. Essentially, it's a way of buying visits to your site, rather than attempting to “earn” those visits organically. Search engine advertising is one of the most popular forms of PPC.
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