Why are image alt tags important?

[shoppingswag]

Why are image alt tags important?

[sinelogixtech]

alt text is important to provide contextual relevance about the page where the image resides. When you use an optimized alt attribute with a target keyword, it gives your page a boost because the alt text is a helpful relevance signal for search engines.

[RH-Calvin]

They are important because they help to define images on your webpage for search engine crawling.

[Servers Base]

It's original purpose is to describe images to visitors who are unable to see them. This includes screen readers and browsers that block images, but it also includes users who are sight-impaired or otherwise unable to visually identify an image.