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HeavenlyBorn
08-07-2019, 05:22 AM
If an advertiser does a PPC campaign, will it affect the organic SEO ranking?

sinelogixtech
08-07-2019, 05:32 AM
Hi Friends,
PPC (Pay Per Click) and SEO (Search Engine Optimization) and two very different concepts and they should not be confused with each other.

One is paid advertising and the other is a set of techniques which are used to increase the organic ranking of your website. Starting PPC Campaigns will not affect your website’s organic ranking among the searches.

However, having good on-page SEO for your landing page will increase your Ad-rank which will in turn improve the ranking of your ad among the ads that will be displayed.